You and your website are in a serious relationship, even if you don't know it. And relationships are work. Every move you make on your site impacts its rankings and your business. So you need your website to be fully engaged. Although many websites are feeling the impact of COVID-19 on their traffic, there are other reasons why sites are not getting organic traffic. Here's what you can do about it. 1. You're just not into it Do you “occasionally” do on-page SEO? Here is a comparison with reality: you don't have to go all-in, but you have to be the least imperfect compared to the competition.
There are plenty of things you can do to improve on-page SEO (content is #1, but we'll discuss that later). But here are some things you should do every time:Image and video optimization. Find out how to improve Google Image Search rankings for everything you company employee list need to know. And don't forget about video optimization either. Outsource JavaScript and CSS . The first thing search engines need to crawl is keyword-rich content, not unnecessary lines of code. Doing this step can also speed
up page load times, significantly help rankings, and save crawl budget. Title tags: Yes, titles are still essential for ranking, but many still get it wrong. For the latest recommendations, check out our article on Fundamental SEO Strategies. 2. Something is wrong with your off-page Something is wrong with your off-page SEO, and you may or may not know it. This can negatively impact your rankings. Links: If the links to your site aren't reliable, your site won't be either. I would even go so far as to say that the sites that link to the site that links to you matter, so it is our responsibility to know and validate these